Let’s start from the basics first – what is website accessibility? An accessible site is a site that allows people with disabilities to browse and enjoy its content. The main goal is to create a situation of equality among the population.
In the past, they did not attach such great importance to website accessibility, but in recent years, with the increase in demand for websites, a law was even enacted on the subject. In general, we also recommend business owners who are not required by law to make their website accessible. The simple reason is that it is the fair and right thing to do, beyond that it is important that you know that today between 20%-30% of the population has a disability of one kind or another so that the accessibility of the website allows you to add a market segment of customers to your business that if it is not accessible then they cannot know what is available on the site at all and they will not be able to purchase from you or contact you to make transactions.
What are the important reasons why we would like to make our website accessible?
1. Helping others – as we mentioned above. Making the site accessible allows us to help others and be fair to people with one or another disability. Website accessibility is like if we have a physical store, we will make sure to build an entrance with a ramp for a disabled person or an entrance through an elevator to help him enter the store and purchase our merchandise.
2. Support for over a million Israeli Site visitors – as we mentioned earlier, today we have between 20%-30% of the population who have one disability or another, therefore it is important to allow them access to our website.
3. Increasing revenue – in general, as we said earlier. Website accessibility is the basic and right thing to do on any website, but beyond that it opens up a market segment of new customers that we would not have been able to reach if our website was not accessible.
4. Promotion of the website and the business – in general it is good that your website is accessible to help you rise in the search engines. In addition, an accessible website is important as you understand it allows you to promote your business in an efficient and good way.
If you are looking for a plugin to embed on your website that will allow you to make your website accessible, you are welcome to talk to us!
