Can’t wait for the moment when we start working on your website? us too! However, it is important to know: the website design and construction phase is the practical phase, in which the strategy and ideas are translated – into the website. This step will be preceded by several steps (or questions if you wish), which it is very important that you ask yourself. Here are three questions, the answers to which will provide us and you with a lot of information, and above all – will allow us to understand what is true for you and your users.
“1. What is the main value I want to provide?”
The purpose of answering the first question is actually to understand what type of website is right for you to set up. There are several types of websites, with the most common ones being the Corporate Websites and the store website:
– The corporate site is designed to introduce you to the surfer/interested person, tell him about your services, share with him successful projects and motivate him to action.
– An online site is a real store, where the visitor can purchase a variety of products and services with a click.
It is understood that each website meets a different need, and meets the site visitor-customer at a different stage in the customer journey. What is the value you want to provide and what is the right website for your activity? Implementation of the website design and construction process is conditional on the answer to this question.
2.”What do my biggest competitors look like?”
Many businesses are a little less comfortable sniffing what’s going on with their competitors, and that’s understandable. The reasons for this, by the way, are many: there are business owners who just thinking about their competitors makes them uncomfortable (“I’m afraid I’ll find out that there are better products than mine”), some are afraid of being influenced by what the competitors are doing (“I prefer not to know what’s going on with others so that nothing will influence my decisions”), and there are business owners who simply underestimate the value of those who compete with them for the target audience.
In our opinion, competitor research is a mandatory step – legitimate and proper. With website design and construction, competitor research (which is mostly based on surfing the competitors’ websites), is very essential. why? Because you can get an indication of right/bad moves they made, understand through them your position in the competitive market, learn about how they appeal to the target audience, identify the main value they provide, and so on. It is highly recommended that you take a look at your neighbors’ grass (at most you will find that yours is greener…).
3.”What can I not compromise on on the site?”
The way to understand what is right for the site, the business and the visitors, is by asking questions and answering them. So what must you never compromise on on your website? For an excellent surfing experience! why? Because an experiential site will keep the surfer, and even bring him back to it once more. The good experience – designed by the browsing speed, the graphic design, the quality of the content and more, encourages him to leave you a page on the site, and if it is an online store – to purchase from you! Indeed, we at NPCoding, place a huge emphasis on the issue of comfort and the experience of browsing the site.
For more details about website design and construction, call 077-5003028
